
The TBD
Creative Strategy Retreat
September 22-26, 2025
An immersive Iceland Creative Strategy Retreat for Business Owners & Founders whose next chapter feels TBD.
Go from Outgrown to Evolution-Ready in 3 Days
Set in secluded Iceland, on a black sand fjord, and hosted by an Iceland local— the TBD Creative Strategy Retreat will immerse you in wild, untamed nature away from the crowds as you turn your TBD confusion into determined clarity about your path ahead.
ONLY 5 SPOTS | CURATED LOCATIONS | GEOTHERMAL HOT SPRINGS
You've built something successful
over the past few years...
But you’ve outgrown it and your future now feels TBD.
You know you're ready for your next evolution. You can feel it in your bones. But every time you try to envision what's next, it feels unclear. Uncertain. TBD.
You're the innovative one. The creative thinker. The entrepreneur who's always done things differently. And now you're successful - but something feels off.
You've outgrown what you built, but you can't see the path to what's next.
The Evolution Gap is Real (And It's Steeped in Possibilities)
Here's what's actually happening— you're caught in The Evolution Gap.
Your current success has become a well-oiled machine, but what got you here won't get you to your next level. You're trying to evolve your business without evolving your identity. You're attempting breakthrough thinking while managing daily operations.
It's impossible to see your next evolution from inside your current reality.
Most successful creatives and entrepreneurs spend months - even years - in this gap, trying to logic their way through what's actually an identity shift. They hire business coaches who give them tactics. They attend workshops that teach them strategies. They join masterminds where everyone shares the same level of thinking.
But evolution doesn't happen in your current environment.
Picture This Instead...
It's your first morning in Iceland. You wake up in a stunning Nordic farmhouse, completely removed from your daily reality. No emails. No to-do list. No familiar environment keeping you trapped in old patterns of thinking.
You're surrounded by other creatives & business owners who get you - the innovative thinkers, the ones who've always done things differently, the successful outsiders ready for their next level.
While standing on the black sand shore of the fjord, over a warm cup of coffee, you're already talking differently about your business. The conversations are unlike anything you've had at home. Your brain is working in ways it hasn't in years.
Today, you'll gently hike through otherworldly landscapes that literally shift your perspective. You'll sit in breathtaking hot springs where the only sound is your own clarity emerging. You'll work through a proven process that bridges the gap between who you are now and who you're becoming.
By day 3, your future is no longer TBD, it’s determined.
Only 5 spots are available. The deadline to apply is August 11th.

Come for the Iceland adventure,
leave with a full tank and refreshed vision.
‘‘Not in a woo woo, hope that’ll happen and it will, way. A science-backed, ‘Steph’s brain just gets it’ kind of way.’’
‘‘The entire process is magical.
Flying to Iceland, being in Iceland, driving through Iceland, exploring through Iceland is all incredible on its own.
And then, you add Steph into the mix. All of a sudden you're thinking about yourself in a new way. About the world in a new way, and you realize things about yourself you didn't know.’’
- C.H.
‘‘I just feel completely refreshed.
I feel like the things that I want are not as impossible as I used to think that they were.
I feel like I can just be that person. I thought I had to have permission. And now I know that I don't and I've just noticed a huge difference in myself.
I just feel like it was what I needed exactly when I needed it.”- A.G.
‘‘You helped me to realise that I AM my Power.
Power already exists within me and I am simply remembering and reemerging with my Power.
It was an immediate shift, that I physically felt within my body…
That moment, that shift, will stay with me forever.’’- N.P.
This Isn't a Typical
Iceland or Buisness Retreat
The TBD Creative Strategy Retreat isn't about laying by a pool doing yoga (though we love some yoga) or sitting in hotel conference rooms taking notes.
This is a complete environmental reset combined with a proven transformation process that works on both the internal (creative, mindset, identity) and external (strategic, tactical, business) levels. You can call it a total geographical disruption in the best way.
Here's the magic that Happens:
Day 1: Release & Clarity
Location: Private farmhouse + gently hiking Iceland hidden gems
We start by getting crystal clear on what you want next and releasing what's no longer serving your evolution. You'll work through the internal blocks that have been keeping you stuck, surrounded by the kind of natural beauty that makes your problems feel solvable.
While exploring areas of Iceland that most tourists never see, you'll let go of the old identity that's been holding your business hostage.
Day 2: Strategic Development
Location: Dramatic landscapes + curated locations
This is where we build the bridge between where you are and where you want to be. Not just dreams - concrete business strategy. We'll work on your next-level positioning, pricing, service delivery, and business model while hiking through landscapes that literally expand your thinking.
The neuroscience of awe + strategic thinking = breakthrough clarity you can't get anywhere else.
Day 3: Implementation Planning
Location: Cozy farmhouse + geothermal springs strategy sessions
You leave with a personalized roadmap for implementing your evolution immediately. No more wondering "how do I actually do this?" You'll have your step-by-step plan, complete with timelines, priorities, and accountability systems.
Plus: The Collaborative Magic
Between the exploring and breakthroughs, you're building genuine relationships with other innovative business owners & creatives. The conversations that happen over yummy locally sourced food, during hot spring soaks, and on scenic drives become as valuable as the transformation itself.
This is your new network of people who by the end will feel like a secret society of new besties.
Getaway to Iceland and let the land
work its magic
Previous TBD Retreat Participants Have:
✨ Gained absolute clarity on their next business direction after months of feeling stuck
✨ Raised their rates with complete confidence - many by 50-100%
✨ Launched aligned new offers that feel like natural extensions of who they're becoming
✨ Completely shifted their business models to match their evolved identity
✨ Made big life decisions they'd been avoiding for years
✨ Realigned their brand and messaging to attract their next-level clients
✨ Reconnected to their creative instincts after years of feeling "off"
✨ Implemented immediate changes the moment they returned home
✨ Found their direction after years of indecision
✨ Removed the internal and external blocks that were keeping them small
✨ Rebuilt trust in their own voice and timing
"I went from feeling completely unclear about my next steps to having a concrete plan and the confidence to implement it immediately. The combination of the Iceland environment and Steph’s process created magic I couldn't have found anywhere else."
This Is For You If...
✓ You have an established creative business/career.
✓ You're a creative, innovative thinker who's always done things differently.
✓ You feel like you're ready for your next evolution but can't see a clear path forward.
✓ You feel like something is holding you back from what's possible.
✓ You're tired of trying to figure out your next level while managing your current level, alone.
✓ You want both the internal clarity AND the external strategy.
✓ You want a unique experience not just typical business information.
✓ Your boots are already packed because hiking, being in nature, and traveling are your second language.
✓ You prefer to be a part of small groups to truly connect with everyone.
This Is NOT For You If...
✗ You're just starting out in business with no clients/ bookings yet.
✗ You're looking for basic business tactics or quick fixes.
✗ You're not ready to do internal work alongside external strategy.
✗ You want to stay in your comfort zone.
✗ You prefer large group workshops or typical business conferences.
The TBD Retreat Experience
What’s included
Your spot in the experience includes:
4-night stay in a beautiful, large Nordic Farmhouse nestled on a fjord in a lesser-traveled area of Iceland. Shared and private rooms are available.
3 days of accelerated, immersive business and internal transformation in Iceland's most inspiring locations hand-picked by a local (hi) for an Iceland experience you can’t find on a blog.
Iceland Trip Planning Guide that has all the info you need to plan your trip here from airport info, to packing lists, to restaurant recs.
Personal Concierge Planning Assistance package upgrade is available.A 30-minute pre-retreat planning 1:1 session.
A 60-minute post-retreat 1:1 strategy session for personalized implementation.
Professional documentation (by yours truly) of your adventure for future marketing content.
Small group intimacy (maximum 5 participants) for focused, personal attention.
Waypoint Method™ experience— my science-backed method for clarity + direction + activation.
Used by past clients to pivot businesses, restructure offers, secure brand partnerships, relaunch with full creative ownership, and double revenue within months.Natural geothermal hot springs, cold dips in the fjord, and wide-open space.
Lunches and snacks during the Retreat days. Breakfasts & Dinners are a choose-your-own-adventure to accommodate introverts & extroverts.
Limited to 5 visionary business founders ready to step into their next timeline.

Sound On
Don’t just take my word for it.
Watch the ‘‘You’ve Outgrown It’’ workshop
How to Join →
How to Join →
1- Apply before August 11th to grab a spot to ensure this is right for you.
(Takes less than 3 minutes.)
2- If you're a good fit, I’ll invite you to a meeting with me to discuss joining.
(Zoom or asynchronous through email).
3- If you’re a ‘fuck yeah!’— lock in your spot and the Retreat experience begins.
The Retreat Details
Group Meets: September 22nd
We meet at the farmhouse that evening. You’ll get settled, eat, exhale, and meet the crew. By morning, no one’s a stranger.
Retreat Days: September 23rd-25th
3 days in the Icelandic wild. Hikes. Hot springs. Cold plunges (optional, but epic). Deep conversations. Good food. Get your fire back.
Part Ways: September 26th
You leave with a full tank and a plan—ready to move on it. VIPs get custom post-expedition itineraries to keep the momentum rolling.
The Swanky Yet Cozy Farmhouse
Private Room
Only 2 Available
Shared Room
3 Beds Available
To Join The Experience
→ $4700 for a shared room
Payment plan available
→ $5500 for a private room
Payment plan available
→ 4-night stay in a beautiful, large Nordic Farmhouse nestled on a fjord in a lesser-traveled area of Iceland.
→ 3 days of accelerated, immersive business and internal transformation in Iceland's most inspiring locations hand-picked by a local (hi) for an Iceland experience you can’t find on a blog.
→ Iceland Trip Planning Guide that has all the info you need to plan your trip here from airport info, to packing lists, to restaurant recs.
Personal Concierge Planning Assistance package upgrade is available.
→ A 30-minute pre-retreat planning 1:1 session.
→ A 60-minute post-retreat 1:1 strategy session for personalized implementation.
→ Professional documentation (by yours truly) of your adventure for future marketing content.
→ Small group intimacy (maximum 5 participants) for focused, personal attention.
→ Waypoint Method™ experience— my science-backed method for clarity + direction + activation.
Used by past clients to pivot businesses, restructure offers, secure brand partnerships, relaunch with full creative ownership, and double revenue within months.
→ Natural geothermal hot springs, cold dips in the fjord, and wide-open space.
→ Lunches and snacks during the Retreat days. Breakfasts & Dinners are a choose-your-own-adventure to accommodate introverts & extroverts.
Upgrade to the Personal Concierge Planning Assistance Support $850
Get personalized advice, feedback, suggestions, a custom adventure itinerary for post-retreat exploring, and personal planning for your Iceland trip. → PLUS a bonus 30-minute post-retreat 1:1 session.
Have some questions before joining?
Book a meeting with Steph
Your host, location whisperer, & elf-like Yoda guide.
Hey, I’m Steph!
I design immersive strategy experiences that help creatives and visionaries break plateaus and leave with direction. And, I’ve been where you are and have come out the other side.
I’ve been exploring & location scouting in Iceland for 10 years, while being a resident for almost 7 years, and owning a creative buisness for 20 years. I’m an Iceland local who knows the land intimately—and who also knows how to create the kind of experience that actually shifts something in you. You can think of me as the ignition point where a match becomes a flame. (You are the match.)
Pairing my love for Iceland, skills as a 3x Master Certified Coach, and directing immersive experiences— I have designed one-of-a-kind transformational experiences for creatives, visionaries, and business owners for the last 6 years while helping them build badass businesses and crush it in their creative professional careers.
I love creating the exact conditions you need for you to move forward in places that feel like a different world. Clients say I’m like a grounding force and a quiet disruptor. I’ll challenge you when needed. I read between the lines and pull the pieces together you need to hit your next level.
Think of me as your expedition guide with a sharp intuition, sharp insight, and a deep love for moss, black sand, and letting people come back to themselves, without needing to burn it all down.
Frequently Asked Questions & Answers
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High-achieving creatives, business owners, and visionaries who are ready to make a move. You don’t need fixing. You need space, direction, and the right environment to drop back into your own rhythm.
This is not for everyone.
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Not included is:
Your flights to and from Iceland.
Your transportation while in Iceland.
Your travel expenses while in Iceland.
Your breakfasts and dinners. In the Farmhouse is a full kitchen for you to use.
In my experience hosting these over the years, I’ve tried all kinds of combos of including breakfast, lunch, and dinners and what I’ve found is that most people prefer to be in control of their own breakfast items and times.
And, prefer to be in charge of how they spend their dinner time. Some people want to eat with a few others, some want to eat alone to recharge, and some people want to hang in the hot tub and eat something light before bed.
So, breakfasts & dinners are a choose-your-own-adventure (with my help sourcing grocery stores and nearby restaurants).
Room design and decor are subject to change from the above photos.
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I’ll personally review your application.
If it’s a match, you’ll get a payment link and onboarding materials. You’ll also book your 1:1 prep session with me. You’ll be supported every step of the way.
If you feel like you need a meeting first, you can schedule it right here.
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Unlike most retreats or group experiences, this is created by an introvert (me). I’ve set up the experience to accommodate introverts and the need to recharge.
You’ll be fine here. The vibe isn’t “forced bonding.” It’s cozy, calm, and grounded. Plenty of space to connect and retreat. Everyone gets it.
Extroverts are welcome, of course, especially the ones who tend to adopt us introverts.
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You need to be able to walk a few miles on uneven terrain, but this isn’t a fitness challenge. It’s an experience, not a trek.
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Absolutely, you can book it right here.
I’ll be on the lookout for it to come in!
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Due to the nature of this experience, there is a $1500 non-refundable retainer to retain your spot to Expedition Untamed and the 1:1 session pre-expedition.
There is a 14-day cancellation window should you need to cancel, no questions asked. Your balance will be waived.
If you book in after July 20th, 2025 and cancel, your full balance is due unless you find a replacement who is a good fit.
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It’s a really great time to visit Iceland, which is in part why I chose September to host Expedition Untamed. It’s before the snow, before the cold, and is when the sun has started setting again.
In September you get the best of everything Iceland has to offer—
the Northern Lights come back
the sun is out for a long time during the day
the colors are a mix of summer and Autumn (think greens, reds, oranges, yellows)
the sun is back to being low enough in the sky that rainbows come back, too
and it’s typically light jacket weather so no winter gear needed
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Most every local under 80 years old speaks English. There are a lot of signs in English and it is not a problem to get around even if Iceland is your first time in a Nordic country.
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That’s perfectly ok. You will naturally be guided in the direction you need.
That’s why you come. The Waypoint Method is built around uncovering what’s underneath all the noise and overthinking. You don’t need a perfect goal or a clear business plan. You just need to be ready for something to shift—and I’ll help you find what it is and what to do with it once you have it.
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Firstly, I am sorry to hear you had a shitty experience and wish I could say this wasn’t common. Most of my clients and retreat attendees have also been burned prior to working with me.
This experience is different than anything else you’ve experienced before.
It’s not a retreat where you just sit by a pool and have nothing in return.
This experience follows my tried and true 3-day process to get people unstuck, clear, and moving.
Everything is intentional and is there to get your fire back.
It’s not a structured course, a blueprint, a framework in the conventional sense.
You get to work on what you need to work on instead of trying to make someone else’s blueprint fit.
Plus, I am an Accredited Master Coach (3x), have owned a business for 20 years, and have been helping people like you for the last 6 years so I have the perspective, insight, and skills to actually help you.
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The group is curated to only 5 spots. The vibe is that everyone is on the same playing field and supportive of one another. We will be doing some introspection, however, most of the dynamic is group conversation.
The Farmhouse is very large so everyone will have their own down time to enjoy as they want, with or without the group.
I try to facilitate an empowering, equal, and personalized group experience.
As an introvert, I know how shitty it is to go to a group experience and feel like I disappeared into the back never to be noticed again. That won’t happen at Expedition Untamed.
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Iceland IS stunning and I can understand how something this epic can feel intimidating if you don’t know what to expect.
Yes, I help every attendee on some level with their trip experience and planning.
Regular spot holders will have a resource that gives them the A to Z recommendations.
VIP spot holders will have that resource PLUS personalized planning assistance from me to get feedback and adjustments on their plans, specific recommendations for what they want to see/do/eat. You have me 1:1 via email to help you.
Most people feel intimidated by Iceland due to the driving and the language. However, in September you won’t have the difficult driving situations and you will be just fine not knowing Icelandic.
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I don’t do one-size-fits-all anything. The group is small for a reason. You’ll get the group masterminding plus my eyes and ears. This is strategy, clarity, and support.
If you’ve ever wished you could get someone to just look at what you’re trying to do and help you get clear fast, that’s what this is.
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Nope! This experience is for any creative professional.
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Yes, please! I encourage you to bring a camera if you have it. Part of the experience will involve you being creative, so, having a creative tool you love will be great.
We will have plenty of time to stop and have you capture what you’re feeling inspired by.
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Just as you’re a creative, I am a creative, and my main medium is being a visual storyteller.
The journey you’re about to go on has a clear ‘‘who I was before Iceland’’ and ‘‘who I am after Iceland’’.
You’ll receive the final story in visual formats to use on your personal social channels and website.
(Not for commercial use)